About Us

Our focus as a brand is to bring dogs and humans together by bringing attention to positive reinforcement and its benefits to both the dog and their owners.  

 

We believe that the future is more than just yelling or invoking violence to make your little friend listen and we strive to build a community around this.

We are located in Sweden and our manufacturers are located in many different countries. We are a couple who are entrepreneurs looking to step into the pet business along with sharing and getting information about positive reinforcement methods and dog caring.

 

Do you want to know more? visit our Contact Us.